2026 Digital Marketing Budget — Mid-Size & Large Business

A complete marketing planning tool: Brand vs Generic, GEO, CAC, Creative and Win Rate — calculated in real time

Projected ROAS

Enter your numbers to calculate

Total Annual Budget

₪0

Monthly: ₪0

Marketing CAC

₪—

Customer acquisition cost

Projected Leads / Year

—

Closed deals: —

Net ROI

—

Net profit: —

Brand vs. Generic Split

Part of the budget goes to brand defense (Brand). The rest — winning new audiences (Generic).

20%

Generic 100%Brand 100%

GEO Investment (AI visibility)

What percentage of the total budget goes to GEO (ChatGPT, Gemini, Perplexity).

10%

0%30% of budget

Customer Value (LTV) — ₪

How much is a new customer worth to your business? Used to calculate allowable CAC and required ROAS.

₪20,000

₪1,000₪200,000

Creative Assets Budget — %

Percentage of the total budget for creative (AI, video, landing pages). Recommended minimum: 15%.

15%

5%40%

Sales Win Rate — %

What percentage of leads close into deals? Essential for calculating real ROI beyond the click.

20%

1%80%

Total Monthly Budget — ₪

Your total monthly marketing budget. The tool will allocate it the right way.

₪50,000

₪5,000₪500,000

Scenario A — Google-Only Focus

Google Ads budget₪—

Creative₪—

Management₪—

Projected leads/month—

Cost per lead₪—

Scenario B — Combined: Ads + SEO + GEO

Google Ads budget₪—

SEO + GEO₪—

Creative₪—

Projected leads/month—

Cost per lead₪—

Accessibility Settings

2026 Digital Marketing Budget — Mid-Size & Large Business

Scenario A — Google-Only Focus

Scenario B — Combined: Ads + SEO + GEO

Forecast: Scaling Budget → Projected Net Profit

Questions About a Large-Business Digital Marketing Budget